Click fraud is a big problem, but some companies just don’t have any incentive to stop it. Why do that when it’s making so much profit? Read more
The web is like a huge, interconnected thought bubble. If you use internet marketing and SEO techniques and write about what you want in your life, the phone will ring. Read more
If you have a bricks and mortar business or you are already selling items, you need an ecommerce website. But if you are a start-up . . . Read more
If you are outsourcing your website development, say to India, there are things you need to be aware of first. Read more
How much is it to have a professional webby design my website? And why should I use an Australian web developer? Read more
On the surface of it, all spam messages are bad, right? Well, maybe not. Here’s a thing or two I learnt from irritating spammers who were offering the same services as myself. Read more
If your site has been hacked, is not mobile-ready (responsive) or compatible with new web technologies, you might need a new one. Read more
Content marketing works over time. It’s not as snappy as Google Adwords in terms of instant results, but it’s many times cheaper. Read more
Do you really need a cumbersome, SEO-unfriendly CMS? Do you really update your website content? Read why it is cheaper and more effective to outsource your website content. Read more
Web forms sometimes present errors. Depending on how a form is coded and what kind of feedback it provides, good form construction can mean the difference between a good website and a useless one. Read more
Choosing the right domain name is an art. Despite Google’s 2012 EMD algorithm update, some exact match domain names are actually helping SEO. Read more
A lot of clients spend money on Pay-per-click (PPC) Advertising but there are many other ways to get noticed. Content Marketing and SEO is one way to compete by playing the long game.
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Your website isn’t advertising. With 1 billion websites competing for attention, you need to market your actual website. Not just your product. Read more
People like to see the people they are buying from. Who are you? What do you look like? How do you sound? Genuine? Can I trust you? Read more
Is your website not getting found (SEO) or is conversion your main problem. Most newbies confuse the two. It’s a very expensive confusion. Read more