I’m #1 on Google . . . Yay?
“They said you’d never make it, but you finally came through . . . this Swan’s made for you.” The lyrics from a self-congratulatory beer ad Alan Bond financed to sell Swan Premium 25 years ago (remember the black can? I bought it because it was black). The modern approach to owning and running a […]
SEO for Humans (rewritten)
SEO = Search Engine Optimisation NB: This article has recently been updated because of Google’s algorithm changes. But I agree whole-heartedly with Google’s changes. Too many SEO companies have been taking too much money off people without doing very much for it. Search Engine Optimisation has become something of a misnomer overnight. In 2012 it […]
Australian domain names In Australia, if you want a .com.au domain name, you have to provide your business registration info and evidence that you have traded or intend to trade. This stops unscrupulous people buying your business name as a domain name and then selling it on to you for a princely sum later on. […]